Make every day a great hair day with Blo Blow Dry Bar

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Blo makes it easy to save. To appeal to women who are opting for a weekly blowout, they offer a membership that includes two blowouts for $70 per month, 10 percent off all retail products, and a free birthday blowout. (Photography by Benjamin Margalit/Margalit Studio)

By Patricia Nugent

Would you say yes to an extra two hours per week, every week, all year long?

Who wouldn’t?

Blo Blow Dry Bar in Strongsville has a plan where this fantasy can become your reality. Just bypass all the hours you spend shampooing and styling your own hair and leave it to the professionals, instead.

The average woman spends half an hour, each morning, styling her hair and the average blowout lasts four days. If she would get her ‘do blown out once a week, she would save two hours a week, every week. That’s 104 hours per year she doesn’t have to spend standing in front of the mirror coaxing her hair into shape.

“We are all about glamour and saving time for busy women who want to look fabulous,” says owner Christina Serger, who opened Blo last fall. “Let’s face it, when you have a great hair day, you have a great day.”

“Women love feeling beautiful and empowered,” she says. “Blo is the original blow dry bar and was the missing piece in the beauty industry. There are now more than 100 locations across the country and we are the only one in Ohio.”

Blo’s décor is contemporary with a side of chic. From white leather to pops of pink, the vibe is flirty, fun and trendy.


The Magic is in the Technique

“After a thorough shampoo and blow out, we create whatever look the client wants, from beautiful volume to beachy waves, or sleek, straight locks,” she says.

“It’s all in the technique our stylists are trained in. You will leave looking and feeling sensational.”

Guests can choose from seven signature styles on the Blo hair menu from the High Society—a high-altitude bun—to the flawless beach waves of Pillow Talk.

Want the perfect pony? Ask for the Hunt Club. For those who want sleek, smooth and straight, Blo has you covered with their Executive Sweet.

Don’t have enough length for the look you want? No problem. Blo does hair extensions as well.

In addition to the signature blowout, customers can also add on services such as a deep conditioning treatment or head massage.

What makes Blo different from traditional salons is their trained stylists, arsenal of high quality hair products and express service, all offered at an affordable price. Depending on hair type, style chosen and upkeep, clients can expect their blow outs to last 2-5 days. Consulting with your stylist before your service can help determine what look would be best for longevity, based on your hair type.

To appeal to women who opt for a weekly blowout, Blo offers a membership that includes two blowouts for $70 per month, 10 percent off all retail products, and a free birthday blowout. (The cost for a Signature Blowout starts at $40.)


Special Event and Bridal ‘Dos

Whether it’s proms, bachelorette parties, girls’ nights out, corporate functions or the big day, Blo has you covered. It’s the perfect place to gather your girlfriends or bridal party to beautify. You can also throw private parties here.

“We also provide a service called Blo on the Go, where we’ll go to your home, hotel room, or wherever you need us,” says Christina.

In addition to hair, Blo offers full makeup services, whether for a big day or every day.

“We are about so much more than hair and makeup,” she says. “We are an experience, a culture, a vibe.”

Blo Blow Dry Bar is located at 13325 Pearl Road, near the corner of Route 82, in Strongsville. Hours are: Sunday, 11 a.m. to 5 p.m.; Monday through Saturday, 9 a.m. to 6 p.m. Early/Late time slots are available, by appointment only. For more information or to make an appointment, call 440-783-1899, or visit the website at BloMeDry.com.