A Matter of Trust

Here’s how Medina Exteriors & Remodeling founder
Brett Ruiz built one of the most successful home remodeling businesses in the area—and the awards keep coming.

By: Ken McEntee
Date: 04/02/2009
There’s an expectation when you hire a professional that things are going to be done right. Unfortunately, as some of us learn the hard way, that isn’t always the case with home improvement companies. Sometimes, when the dust settles, we wonder whether it wouldn’t have been less of a headache to do the work ourselves.

Brett Ruiz, owner of Medina Exteriors & Remodeling, says he is committed to making sure his customers never feel that way. His goal, he adds, is to provide a stress-free experience, from start to finish.

“You see us all over town,” Brett points out. “There’s a reason your neighbors trust us to do their windows, siding, roofing and remodeling projects.”

Professionalism is the buzzword at Medina Exteriors & Remodeling. It not only guides the way Brett and his team work with customers, but also the way they look. They will show up at your home in uniform and with identification.

“Communication from start to finish is key for us,” Brett insists. “When you call us, a real person will be here to answer the phone. That makes us different from a lot of companies right from the start.”

Organization also is important. All projects are assigned to a project manager, who coordinates workers and keeps customers in the loop, so you always know what’s happening on your project, Brett promises. If you’ve ever paced your driveway, checking your wristwatch wondering where the roofers are, you know how important that is.

“The project manager introduces the homeowners to the crew and keeps the homeowner well informed throughout the process,” he says. “At the end, we do a thorough inspection and a walk-through with the homeowner.“

And the service doesn’t end when the job is done. Past customers get the company’s newsletter, The Homefront, which offers handy household tips and tricks to save you time and money, like how to avoid ice dams in your gutters, how to extend the life of your bathroom fan, and how to save energy costs with proper attic insulation.

It’s customer satisfaction and referrals that have grown Medina Exteriors & Remodeling since Brett started the company with a single truck in 1993. And it’s customer satisfaction that earned the company the distinction of being voted “Readers’ Choice Best of the Best” among remodeling companies by the Medina Gazette in 2008.

“A lot of people put off remodeling and home improvement projects because they don’t want to deal with the stress,” Brett admits. “That’s why we work to make it a stress-free experience. We start by listening to the client’s needs and work with them to create the perfect solution that fits within their budget. We are timely, pleasant, and we do everything we say we’re going to do. The end result is a client who is willing to refer us to his or her family members, friends and business associates.”

Medina Exteriors & Remodeling has reached the peak of its profession.

The company is among the one percent of roofers in the country to achieve the CertainTeed Select Shingle Roofing certification. When you choose a Select Shingle Roofer, says CertainTeed, one of the nation’s top shingle producers, you can “rest assured you are getting the best.”

Earning the Select Shingle Roofer distinction involves a rigorous process, including several educational and accreditation steps and a commitment to the highest quality installation and product knowledge. The CertainTeed Integrity roof system installed by Medina Exteriors Remodeling combines high-performance components, underlayments, shingles, accessory products and ventilation.

Medina Exteriors & Remodeling offers the same quality commitment in its window, siding and remodeling projects, Brett says.

“We specialize in remodeling projects that are too big for a handyman and too small for a home renovation company,” Brett says. “Our niche is projects like kitchen and bathroom remodeling, small room additions, or putting a roof over your deck.”

Whether you want to upgrade your home to suit your needs, or to improve its sales appeal in a tough real estate market, Medina Exteriors & Remodeling can help.

“Nothing improves the look, comfort and efficiency of your home like replacement windows,” Brett says.

“We’re a certified installation company for Alside energy efficient windows. Low-E double hung argon windows—like the Alside Excalibur line—can not only beautify your home, but can help you save money in summer and winter by lowering thermal transfer and eliminating drafts.”

Beautiful vinyl siding provides a facelift that will enhance your home’s curb appeal.

Trained and certified by the Vinyl Siding Institute (VSI), Medina Exteriors & Remodeling installs Variform siding, which is available in a wide variety of styles and colors, including insulation backed siding for improved home energy efficiency.

“Investing in replacement windows, durable siding or remodeling is a smart way to increase the value and energy efficiency of your home,” says Brett, an expert on the federal Energy Tax Credits. Tax credits are now available for up to 30 percent of the cost of energy efficient windows, doors, insulation, roofs and other energy saving items.

“We can help customers get everything they deserve in energy credits,” Brett assures.

All of the products installed by Medina Exteriors & Remodeling are conveniently displayed at the company’s showroom right on Route 18, at 1484 Medina Road, Suite 112. The showroom is open by appointment only and you can schedule an appointment Monday–Friday between the hours of 9 a.m. to 4 p.m. by calling 330-239-4145. With the arrival of spring, the Medina Exteriors & Remodeling calendar begins to fill up. You can call now to get your project done in time to enjoy it all summer. The company’s website, at www.medinaexteriors.com, features a photo gallery of before-and-after shots of many of its recent projects.

Email This Story To A Friend

Your Friend's Email Address:

Your Name:

Your Email Address: